Moonbow Blue AI Art collection
Introducing INFINITI QX60 Moonbow Blue, a color that reflects both a rare and elusive phenomenon in nature – the moonbow. Together with Ouchhh studios, we created an AI art collection to celebrate this incredible color, with wallpapers for you to download and keep.
The highlights shift and change in the surrounding light. The effect is mesmerizing.
Our designers were enthralled by this shifting color phenomenon and created their own version as the inaugural shade for INFINITI’s stunning three-row QX60 SUV launch.
Moonbows only appear after a full moon. They’re created when moonlight is refracted through droplets of water, producing a majestic array from violets and blues to greens.
We partnered with Ouchhh, an innovative new media studio, who created an ever-changing digital art collection that pays homage to Moonbow Blue and its origins.
The Ouchhh team leveraged open-source Astro Data from around the sun, the moon and starlight as a baseline for their creative development.
Ouchhh studio integrated the data into their design process using Artificial Intelligence (AI). They’ve created a multisensory experience that blurs the boundary between art and technology.
The QX60 Moonbow Blue creates a captivating display of ever-changing colors in different lighting.
Experience the uniqueness of INFINITI QX60 Moonbow Blue.
The Ouchhh team created a collection of digital artworks to match the allure of Moonbow Blue. Give your device some extra flair by downloading these complimentary wallpapers to your mobile, tablet or desktop.
